Pineapple Hospitality adds four new partners: CynerGreen, EcoGreenHotel, Advance Laundry Solutions and Cellmor
A leading newspaper’s front-page headline recently proclaimed, “How Bad For The Environment Can Throwing Away One Plastic Bottle Be? 30 Million People Wonder.”
OK, truth be told that headline came from The Onion, the satirical, and often hilarious newspaper published in select cities around the U.S. and online at www.theonion.com. But while the news may be fictional, the article does raise a real issue.
Each year, over 73 billion beverage cans and plastic water bottles are tossed into landfills and incinerated. And, according to the National Recycling Coalition, only 12-14 percent of plastic water bottles are ever recycled. So while one little plastic bottle might not seem like a big deal, when they are combined it adds up to a huge environmental impact.
Between the complimentary bottles offered to guests, to a lack of recycling containers, to many travelers letting their usual recycling habits slip while on vacation, the hospitality industry certainly shoulders responsibility for some of those bottles wasting away in landfills.
Pineapple Hospitality, the premier distributor of "Green" Hotel Products and Marketing Programs for the Hospitality Industry, has partnered with CynerGreen to provide a “bottle-free” solution for hotels and meeting planners looking to reduce their environmental impact and carbon footprint.
CynerGreen offers a complete line of hydration products and services including: adult and children’s reusable, stainless steel water bottles, HealthyTap™ natural portable water filters, reusable shopping bags, high volume hydration stations and certification programs tailored to the hospitality and meetings industry. The company’s Bottle Free™ solutions, pave the way for hotels, cities, communities, organizations, events and schools to eliminate bottled water from their environment.
Plus, CynerGreen is just one of four new partners that have recently joined with Pineapple Hospitality to provide a wider range of environmental solutions to today’s ever-greening hotel market. The others include: EcoGreenHotel, Advance Laundry Solutions and CellMor.
“We’re excited and proud to have developed strategic relationships with all of our new partners,” says Ray Burger, President of Pineapple Hospitality. “Particularly when the issue is as important as preserving our planet, there is strength in numbers. Growing the ranks of our Pineapple Partners signifies the growing strength of the green hospitality movement.”
“All of our partners provide outstanding solutions for reducing your environmental impact while also lowering your operating costs. CynerGreen, Advance Laundry Solutions, CellMor and EcoGreenHotel are perfect examples of how going green is good for both the environment and your bottom line,” Burger adds.
As an active member of the Green Meeting Industry Council and MPI, CynerGreen supports the efforts in the meetings and hospitality industry and is working hand in hand with some of the country’s most notable hoteliers and associations to make the world a "greener" place.
“The partnership between CynerGreen and Pineapple brings together two companies completely focused on greening the hospitality industry,” says CynerGreen Founder Danelle Hoffer. “It opens up new distribution channels, resources and combines the talents of dedicated hospitality professionals, all with like-minded goals of sustainable hospitality and tourism.”
Advance Laundry Solutions
Advance Laundry Solutions offers the latest development in laundry drying technology that is not only “green,” but actually saves money. This system is available in a 75# class dryer that is now being sold internationally to the hospitality, healthcare and fitness center markets.
Using patented heat pump technology, the AdvanceDry75 reduces energy consumption by up to 90 percent, requires no venting and extends textile life. By taking advantage of rental, leasing or financing options, the product will replace an existing conventional dryer and will create a positive cash flow situation from the time that the machine is installed. In new construction, the AdvanceDry75 can go anywhere there is power and water and is significantly less costly to install.
“The AdvanceDry75 is perfect for hotels between 75 and 200 rooms that recognize the importance of saving money and energy at the same time,” says Brian Weinstein, Managing Partner for Advance Laundry Solutions. “Running 3 AdvanceDry75's 8 hours per day, a hotel will save thousands of dollars per year, reduce energy consumption by almost 2 billion BTu's and reduce carbon emissions by more than 10 metric tons per year.”
Weinstein says two AdvanceDry75 units were installed at a new resort in southern Georgia, eliminating the need for ducting, natural gas lines, make-up air or additional hot water capabilities in the laundry.
“The installed cost of our machines were not considerably more than that of conventional dryers and the AdvanceDry75 is saving the facility thousands of dollars per year,” Weinstein says. “The machines continue to run flawlessly and are drying the linen with a much softer hand.”
“We are also installing one this month at a city fitness center. There were considerable complications on running ductwork for a conventional dryer which made the AdvanceDry75 the obvious choice,” he adds.
Weinstein says the idea of going green is growing, but particularly in light of the economy and the uncertainty in the hospitality market, there’s often a lack of capital to make investments in new technology. The products have to be proven effective and create considerable positive cash flow before companies are willing to make the purchase.
“Partnering with Pineapple Hospitality gives us credibility as a company, showing that Pineapple believes in and has seen positive results with us” says Weinstein. “It gives Advance Laundry Solutions exposure to the segment of the hospitality that is serious about going green and saving money.”
EcoGreenHotel
Pineapple Hospitality and EcoGreenHotel (EcoGreenHotel.com) have been working closely together on a number of initiatives, so formalizing the relationship as official Pineapple Partners was the next logical step.
EcoGreenHotel is dedicated to helping hotels address environmental issues and implement environmentally friendly initiatives. It is a marketplace with abundant information ranging from green products and services, industry "green" news, basic environmental overview to other tools like checklists, green project ideas, book lists, and resourceful links for a more sustainable hotel.
Pineapple Hospitality is a key supplier for the new EcoGreenHotel Store (www.EcoGreenHotelStore.com). Plus, auditors from EcoGreenHotel are providing the on-site audits for the EcoRooms & EcoSuites certification program, ensuring that the hotels that are selected for membership meet the most stringent eco-criteria in the industry.
“Our relationship with Pineapple Hospitality and other proven green hospitality specialists allows EcoGreenHotel to bring a full spectrum of proven products and services to our clients,” says EcoGreenHotel President Scott Parisi.
Parisi has also been recently named to the EcoRooms & EcoSuites Board of Advisors, to help guide the certification program and the industry toward a greener future.
“Ray and myself are always sharing ideas and networking with strategic partners that share are goals in an effort to better serve our clients,” says Parisi. “The technology is moving so fast with new vendors entering the market on a daily basis that it can get confusing to a hotelier. Through EcoGreenHotel, Pineapple Hospitality and other partners we work with, we can assist hotels by seeing through the static and protect hoteliers from greenwashing.”
Cellmor
Cellmor is a simple, but powerful promotional marketing solution, targeted at mobile devices, that makes it easy for small and medium businesses to publish coupons. Users’ simply text message (SMS) into Cellmor looking for deals on hotel rooms, and immediately are sent coupons and information on their mobile devices, giving them exactly what they are looking for.
With coupons targeted to exactly the right consumers, CELLMOR helps fill empty rooms, increase RevPAR, and raise occupancy by providing a targeted message to the travelers looking for special offers.
“Cellmor helps hotels to sell same day inventory, by deep discounting, to realize best prices with lowest costs, to maximize RevPAR,” says Tiru Bollam, President of MagnaQuest, Inc. “Since discounting is done, to spur demand in the last minute, using mobile coupons, no paper/printing/waste is involved — thus helping environment and staying economical at the same time.”
Cellmor features pre-built templates, real-time reports for easy tracking of performance, easy send and schedule functions, and a delivery mechanism to ensure businesses can make professional coupons. . With Cellmor, you can:
• Connect your business with people at the precise moment with your offer;
• Create time-sensitive, same day and early bird coupons;
• Establish a limited number of high-value coupons, similar to groupon, to drive sales; and
• Brand your coupons and watermark them for authenticity.
“Cellmor technology plays a significant role delivering savings to the companies, by reducing distribution costs for marketing promotions, which enables them to pass those savings to the consumers,” says Bollam.
Established in 2000, Cellmor is a unit of MagnaQuest, serving large enterprises such as American Express, Nationwide Hospitality, BestWestern, and several others across the globe. MagnaQuest’s Portal technology powers the non-smoking hotel portal, Freshstay.com, created and operated by Pineapple Hospitality. FreshStay is the largest portal of its kind in the world.
“Our partnership with FreshStay will mean a lot to Cellmor as FreshStay could potentially increase the awareness of ‘green’ couponing platform-Cellmor, in the minds of their existing clients,” says Bollam. “Increased use of Cellmor, from all hotels, for their day-to-day promotions will reduce global carbon footprint and help the environment and indoor air quality — a value FreshStay shares with Cellmor.”
About Pineapple Hospitality
Headquartered in Saint Charles, Missouri, Pineapple Hospitality(TM) is an EPA ENERGY STAR(TM) partner bringing fresh ideas to hospitality guests' doors and owner/operators' bottom lines - including FreshStay(R) (www.freshstay.com), EcoRooms(R) & EcoSuites(TM) (www.EcoRooms.com) Environmentally Sensitive Amenities(TM), EO(R), Neutrogena(R), Earth Perfect, Earth Simple, ecossential elements and greenSPA(TM) amenities, AVIVA and WAVE dispensers, Energy Efficient Lighting and Controls, Custom Linen & Towel Re-Use Programs, Green Earth Key Cards, Sleeves and Folders, Energy Management Systems and Controls, High Performance showerheads, the Nature's Mist(TM) deodorization system, Zero Odor, and dozens of other products and programs. For more information, please visit www.pineapplehospitality.net, or call us at 636-922-2285.
